Fort Mill, S.C. — Broad River Retail, one of the nation’s largest and fastest-growing independently owned Ashley Store licensees, announces key promotions across its executive and leadership teams. These promotions highlight the company’s commitment to growth and its focus on developing strong leadership to drive future success. 

“These promotions reflect our growth and the dedication of our team to our purpose of furnishing life’s best memories,” said President and CEO Charlie Malouf. “These leaders have been essential to our journey, and we’re confident their talents will continue to shape our future.” 

These promotions mark an exciting chapter in Broad River’s continued growth and are a testament to the strength of its leadership team. 

“Each leader within our team plays an integral role in our journey forward,” Manny Rodrigues, Chief Operating Officer, said. “Their guidance drives our continual growth and empowers our Memory Makers to excel, helping us meet the needs of our guests and communities.” 

Broad River Retail, ranked as the 39th largest furniture retailer in the U.S., continued to see growth in 2024. Broad River expanded its operation to 33 Ashley Stores and Outlets with the grand openings of new locations in Aiken and Rock Hill, South Carolina. Additionally, Broad River was recently named Furniture Retailer of the Year at the annual Furniture Industry Awards Gala, presented by the International Home Furnishings Representatives Association. 

About Broad River Retail

Founded in 2003 and headquartered in Fort Mill, South Carolina, Broad River Retail is one of the largest independently owned Ashley licensees, with 28 Ashley Stores in North Carolina, South Carolina, and Georgia and four Ashley Outlets. The privately held company employs over 800 at its stores, three distribution centers, and two corporate campuses. Broad River was recently named #39 on the Top 100 U.S. Furniture Stores. Furniture Today recognized BRR as one of the Best Places to Work in the industry for three consecutive years. Follow Broad River Retail on LinkedIn.

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